Once you have verified your domain, you can now configure your event tracking!
- Access the Events Manager for your Ad Account.
- Select “Aggregated Event Measurement”, Then “Configure Web events”
- Locate domain -> Click row -> Click “Manage Event”
- To the top-right, click “Add Event”
- Under “Pixel/Custom Conversions”, select client Pixel from the dropdown
- Under “Event Name” select Lead
- Optional: If you would like to track any of the Funnel questions\
- Repeat the three steps above, but on the last step, select “Contact”
DONE! - There should be 1 (or 2) configured event(s)!
NOTE: For the above to work, you will need to have
- Verified Domain
- Pixel tracking for “Lead” set-up on the “Thank You” page of your Funnels
Facebook Article: https://www.facebook.com/business/help/422408905612648