Market Connector — Suggested Daily Activities, Goals, & Planning for Success

Here are some suggested goals for Market Connectors on how to successfully build their Elite Sphere partner network:

- Have 10 new partners onboarded within 30 days of becoming a Market Connector

- Contact a minimum of 2 potential partners per day via email or phone

- Host 1 local networking/marketing event per month to connect with prospects

- Get 25 partners onboarded within 90 days 

- Maintain a pipeline spreadsheet of 50 identified target partners at all times

- Schedule 4 discovery calls per week with potential partners

- Send new partner onboarding invites within 24 hrs of a confirmed verbal commitment

- Personally introduce and connect partners within your network to foster collaboration 

- Recognize top referring partners publicly on social media monthly

- Survey partners quarterly to get feedback on the program to improve retainment

- Convert 60% of discovery calls into onboarding signups within 6 months

- Hit goal of 50 total active partners within 12 months

Here are some sample OKRs for a Market Connector building their Elite Sphere partner network:

Objectives:
- Onboard 25 new active partners in Q1

- Achieve 50 total active partners by EOY

- Maintain 80%+ monthly partner retention rate

Key Results:

- Contact 2 new potential partners per day (50 per month) 

- Host 1 local partner event per month

- Achieve 60% close rate on discovery calls

- Recognize top referring partners on social media monthly

- Survey partners quarterly, target 85% satisfaction

A more thorough step-by-step plan includes:

- Identify your initial partner targets (ideal profiles)

- Outreach consistently via email and phone 

- Track prospects in CRM & marketing automation

- Schedule discovery calls to pitch the program

- Close new partners swiftly when verbal commitment given

- Onboard new partners within 24 hours of signup

- Celebrate new partners on social media

- Set up quarterly surveys to get feedback

- Host local events for your network to connect  

- Recognize top referring partners on social 

- Check in quarterly with all partners on the program

- Replace inactive partners to fill open spots

- Provide excellent support and training to partners

- Share success stories featuring partners

- Continuously add qualified prospects to pipeline

- Rinse and repeat to hit goals each quarter

The keys are persistence, organization, support, recognition, communication, and consistency.