Referral Partner Success Evaluation

Here is a "Perfect Partner" checklist an Elite Sphere Market Connector could use to evaluate and score potential new referral partners:

- Well-established local business (5+ years in operation)

- Broad target demographic

- Provides continuous or recurring services (not one-time transactional)

- Has large existing client base (500+ customers ideal) 

- Already actively generating referrals/word-of-mouth

- Strong online reputation (4.5+ star rating with many reviews)

- Savvy with digital marketing and technology

- Growth-oriented, ambitious to expand their business

- Competitive, motivated to dominate local market share

- Willing to co-market and collaborate

- Eager to try new strategies and systems

- Able to clearly quantify ROI of marketing/referrals

- Enthusiastic about joining an exclusive peer group

- Investing in online and/or offline marketing (the more, the better) 

- Strong social media presence

Scoring:

5 - Excellent fit 

4 - Good fit

3 - Moderate/mixed fit

2 - Potential but needs development 

1 - Poor fit 

Tally the partner's score across each category to make an informed decision on whether they are a "Perfect Partner" that is ready to maximize the opportunity.