Any time you open the editor, you’ll start on STEP 1 - BASIC SETUP.
From STEP 1, you have the following options:
- URL Location
- Style
- Screen Location
- CTAs
- Lead Pack
- Analytics
The first setting, “Where are you adding the rebel Path?” will be whatever location you selected when creating the rebel Path.
NOTE: You can’t change this setting, but you can clone your rebel Path and select a new option from the start.
See: Clone a rebel Path
See the sections below for more on each setting. You can also click the video icon on each step or the tooltip icons on each setting for more information.
When you’re done, click SAVE & CONTINUE to go to STEP 2 - DESIGN.
Select Lead Form to Display It On
You’ll only see this option if you already selected Lead Forms as your rebel Path location. It’ll be a drop-down under the “Where are you adding the rebel Path?” question.
To select more Lead Funnels:
- Click the drop-down to open a list of your Lead Forms.
- Search for and select the Lead Forms you want to display your rebel Path on.
You can select anywhere from all to just one. - When you’re done, click SELECT to save your list of Lead Funnels.
Edit the URL Paths to Display It On
This setting lets you narrow down which specific pages on your website you want to display your rebel Path. For example, www.leadpops.com/about/ vs www.leadpops.com/blog/.
By default, it’ll display on the Entire Website.
You’ll only see this setting if you already selected My Own Website or Page as your rebel Path location. It’ll appear under the “Where are you adding the rebel Path?” question.
To display it on specific URLs within your website:
- Select Specific URLs, then click EDIT URL PATHS.
- Enter the specific URL paths within your website you want to display it.
- To keep it from displaying on the homepage, unselect the (homepage) option at the top.
- When you’re done, click SAVE.
Select a rebel Path Style
This is where you get to decide the overall look and feel of your rebel Path.
Use the drop-down to select your style. You have 3 options.
Omni Bar
These appear as a horizontal bar across the full width of the screen - either at the top or bottom. They work great for a simple design with short and sweet copy that grabs the viewer’s attention. Since they take up less space, viewers tend to let them stay open as they scroll through the page and then click on the CTA when they’re ready.
Lead Pack
These appear as a box in any corner of the screen. They’re kind of like an interactive business card with your picture, logo, name, title, and a click-to-call button on it with some enticing copy and a couple CTA buttons. Lead Packs stand out more than Omni Bars and can catch your viewer’s attention without taking up too much space.
Full Page Takeovers
Speaking of space, Full Page rebel Paths take up the entire screen and demand the viewer’s attention. You can include images of all sizes as well as embedded videos. Almost like a landing page. They have room for a lot of copy and require the viewer to dismiss it to get back to the webpage behind it. That’s why we call them the “full-page takeovers.”
NOTE: You can change your style later, but you may lose some of your formatting if you switch your style after adding extra content specific to that style.
Select a Screen Location
Depending on the style of rebel Path you selected, you may get to choose a screen location for that style. Your option will appear under the style you selected.
- Omni Bar
- Top of the Page
- Bottom of the Page
- Lead Pack
- Bottom Left
- Bottom Right
- Top Left
- Top Right
- Full Page
- N/A Takes up the whole page.
When making your choice, think about the rest of the page design behind your rebel Path. It’s best to keep it out of the way of main content on the screen to keep viewers from closing out it too quickly.
NOTE: You can easily change this setting later without losing any of your content.
Edit Lead Pack Content
If you select the Lead Pack style, you’ll notice another button called Edit Lead Pack Content.
Click this button to add and remove different content elements to your Lead Pack to make it more like an interactive business card. This includes:
- Profile Image (must be less than 2MB, includes image border option)
- Full Name
- Title
- License Info
- Click to Call (requires phone number, icon color, and icon size)
- Arrow (includes style, color, position, and size)
- Powered By
Toggle an element ON to include it, then select any additional settings needed.
NOTE: By default, any information saved to your profile will populate for related elements. You can edit the text directly by clicking on an element in the Preview Editor and using the WYSIWYG editor that appears.
Click SAVE & CONTINUE to save your changes and return to STEP 1 of the editor.
Configure CTA buttons
All rebel Paths should have at least one CTA button. That’s the whole point of these things - to get visitors to click your CTA buttons, continue to engage, and convert them from lead to client.
You can configure the action for each CTA button under the “Where should the button take them?” question. The order they appear on the rebel Path is the order they’ll appear in the Settings section.
You have 4 options to select from for each button:
- A leadPops Lead Form
Lets you select a leadPops Lead Form that will open in a new tab. - Click to Call or Text
Lets you enter a phone number for them to call or text. - Close rebel Path
Closes the rebel Path. Nice to have, especially for a Full Page Conversion Path. - Outside URL
Lets you enter any URL that you want to open in a new tab.
There’s also an option for No Button if you don’t want any buttons to appear.
Add more CTA buttons
You can add up to 3 buttons. This works great if you want to let visitors open a Lead Form, give you a call, or close the rebel Path.
To add another CTA button, click Add CTA Button under the button settings. Once you have 3, this option will disable.
You can configure each one separately and change the order in which they display by clicking and dragging the + button next to the CTA button.
To remove a button, click the X next to it.
Select a Pre-Made CTA
With the Preview Editor, you can click and edit the copy for your CTA and your CTA buttons directly in the design, but we also included Pre-Made CTA copy that we know works and you can choose from depending on your industry.
- Insurance (auto, home, life, business, health, renters, etc)
- Mortgage (different types of loans, reverse mortgage, debt consolidation)
- Real Estate (home search, home finder, home values, open house, short sale)
- Credit Repair (credit repair, financial advisor)
To select a Pre-Made CTA:
- Select the option for it under the “rebel Path & CTA button text” setting.
- Then select your industry, followed by the Pre-Made CTA you want to use.
- Finish by clicking SELECT CTA.
If you change your mind later, you can select a new Pre-Made CTA or edit the copy directly from the WYSIWYG editor.
See also: Edit the Copy & Content
Determine the Stack Order
The stack order (or z-index property) of your rebel Path determines the order it displays on the page. It needs a Stack Order value high enough to make sure it displays on top of any other elements.
If you're unsure, leave this setting on "Default". If you know the value you need, use the “Custom” option. If you're using a website provider, select it from the "Website Provider" option, and the Stack Order will be set for you.
This setting is under the Advanced Settings.
Add Pixel Codes
And finally, pixel codes. This setting is also under the Advanced Settings.
This is where you enter any pixel codes you use to track visitors to your site. Paste the pixel code, and if you have multiple, separate them by a single comma - no spaces.
Comments
0 commentsPlease sign in to leave a comment.