Introduction to Website Analytics

Welcome to Part 1 (of 2) with learning how to add an Informa Pixel to your form. Let's begin!

Please note that the leadPops Support team will do this for you! Email support@leadpops.com with the pixel information as well as the exact form(s) you would like it planted on and we'll complete this free of charge.

1) Log into your leadPops account here -- app.leadpops.com

• IMPORTANT: if you see the Fast Track To Success menu appear, click on the blue X at the top right of the screen (as shown below)

2) Select the Funnel that you want to edit (i.e. 203k Home Finder)

3) Click on the Edit then Pixels

4) Here in the Pixels menu, you can add your tracking pixel code by clicking on the blue Add Pixel button.

5) After opening up the Add Code menu, click on the Code Type drop-down menu (a blue menu will appear). Select the Informa Pixel option. Next, give your Informa Pixel a name in the Code Name form field (we suggest typing in a descriptive name such as Informa Pixel Body). Enter your Informa Pixel Lender ID into the Lender ID form field. After that, click the Code Placement drop-down menu and select the Body option. Lastly, click the Add Code button to add your Informa Pixel to your form. 

6) Congratulations! You just completed step 1 (of 2) with learning how to add an Informa Pixel to your form. Click here to move on to Step 2.

Here is Part 2 with learning how to add an Informa Pixel to your form. Let's get started!

1) Log into your leadPops account here -- app.leadpops.com

• IMPORTANT: if you see the Fast Track To Success menu appear, click on the blue X at the top right of the screen (as shown below)

2) Select the Funnel that you want to edit (i.e. 203k Home Finder)

3) Click on the Edit then Pixels

4) Here in the Pixels menu, you can add your tracking pixel code by clicking on the blue Add Pixel button.

5) After opening up the Add Code menu, click on the Pixel Placement drop-down menu (a blue menu will appear). Select the Thank You Page option. Click the Code Type drop-down menu (a blue menu will appear). Select the Informa Pixel option. Now let's give your Informa Pixel a name in the Code Name form field. We suggest typing in a descriptive name such as Informa Pixel TY (short for Thank You). Enter your Informa Lender ID into the Lender ID form field. Lastly, click the Add Code button to add your Informa Pixel to your form's Thank You page. 

6) Congratulations! You just completed Step 2 with learning how to add an Informa Pixel to your form. Now you're ready to go with tracking lead conversions on your form within your Informa account.